What’s in a five-star hotel? And do you want such digs?

Written by admin on September 21, 2009 – 4:50 pm -

In these days, where many people are watching their pennies, are über deluxe five-star hotels become memories of the past? You know, elegantly decorated hotels with a staff available 24-hours-a-day to satisfy every whim?

Well, yes and no. Would you pay for such service? As the famed financier JP Morgan said, “If you have to ask the price, you can’t afford it.” He was probably right.

Let’s face it – there will always be the very rich and famous (or wannabees) who aren’t going to go without. They’re probably just not us. Or if they are, it’s because we’re getting special deals.

Many hotels are offering promotions to keep their room occupancy nights high since they don’t want to let the employees go during these challenging economic times, when unlimited expense account travel is down and even well-to-do tourists are being increasingly cautious.

Other hotels are cutting services, which some hoteliers say is the way to go. Others feel there’s no turning back when the financial crisis is over.

But why does a hotel merit a five-stars and what how are hotels classified?  The global rating system is supposed to be consistent.  In reality, five-star hotels in Paris and New York City are inevitably jazzier and offer more service than hotels in Tunisia. In parts of Asia, hotels are often more sybaritic, as well as service-oriented, because the service personnel’s salaries are substantially less.

What’s the definition of a five-star hotel?  According to Hervé Novelli, Secretary of State for French Tourism, five-star hotels should have most of the same services as the revered Meurice Hotel in Paris:

A multi-lingual concierge staff that can perform miracles and access tickets for events and reservations at restaurants that are ‘impossible’ to come by.
- A gourmet restaurant
- A bar with food service.
- Room Service – 24 hours a day
- A spa or health club
- Laundry and dry-cleaning facilities
- Air-conditioning, individually controlled
- Rooms for non-smokers and ones that are handicapped accessible and equipped

Technology in all Rooms

- Multi-channel TV (LCD and plasma screens)
- High-speed Internet access
- DVD and CD players
- Video and music on demand
- Multi-line telephones
- Dual-voltage power supply
- iPod radio-alarm-clock

Business and Entertaining

- Fully equipped Business corner with Internet access
- Fax machines/ printers in the room on request
- Wi-Fi access in public areas- Private dining room
- Ballroom and banqueting suites

Additional Amenities

- Car or Limousine service services
- Babysitting on request
- Courier services

It goes without saying, bathrooms should be worthy of being featured in “Architectural Digest” and all linens should be perfect, including robes. There should be complimentary bottled water, lavish bathroom amenities, evening turn-down service and a well-stocked mini-bar.

The above services don’t come cheap. But many hotels essentially offer much or many of the same ones.

How do you choose between one hotel and another? Some people may prefer high-tech modern décor opposed to traditional (and often opulent) silk, satins fabrics exuding a more formal look and feel.

The Meurice Hotel has 200 years of tradition and service to differentiate it from this year’s high-rise hotel a block away. There are plenty of five-star hotels that are wonderful but may not be as charming or elegant. It’s up to clients to decide what’s right for them and what they select is very subjective.

Which brings me to my questions. Even if you’re not planning to spend big bucks (Euros or Yen) on a room, what essentials do you require? How do your decisions differ if you’re on business versus pleasure? Do you take advantage of a hotel’s facilities (e.g. a fitness center) or do you just like knowing one is available in case you’re motivated?

When do you decide to splurge on a hotel? If you’re traveling on business and are staying in a big city, how much latitude do you have in deciding where to reserve? If your company has a corporate travel department, do they make housing decisions without your input?

And last but not least: When you’ve check into a hotel that has promised the sun, stars and the moon and find that it’s not delivering what it promised, do you complain? Do you ask to change rooms? Do you check out?

Please post what a five-star hotel experience signifies to you – and whether or not you’re willing to pay for it and when? If you are, which hotels are the ones to which you love to return?

Karen Fawcett is president of BonjourParis.

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